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NOVA Chemicals And Scuderia Toro Rosso Extend Agreement
NOVA Chemicals and the Scuderia Toro Rosso Formula 1 team are pleased to announce they have extended their current sponsorship agreement. 2013 will therefore be the third year that the Canadian plastics producer has been a partner of the team.
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“NOVA Chemicals, along with Toro Rosso, is committed to being a leader. The same qualities that drive NOVA Chemicals every day; focused effort, collaborative teams, straightforward communication and responsible people, also create success on the race track,” commented NOVA Chemicals’ CEO, Randy Woelfel. “Our shared values and drive to outperform the competition make Toro Rosso the right platform to help us expand our brand recognition beyond North America.”
“We are delighted that NOVA Chemicals will be with us for another season,” added Toro Rosso Team Principal, Franz Tost. “Continuity is a vital component for success in Formula 1 and that is as true on the commercial front as it is on the technical side. We look forward to a successful and exciting season together.”
PaddockTalk Perspective
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