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Feb 05, 2013 - 07:19 PM
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Watkins Glen International To Promote Its 2013 Schedule
Posted by: newsla on Feb 05, 2013 - 07:16 PM
Watkins Glen International To Promote Its 2013 Schedule At The Canadian Motorsports Expo

Watkins Glen International is deservedly billed as 'the Soul of American Road Racing,' having been the site for competition in virtually every discipline of motorsports, from Formula One and Indy cars, to NASCAR stockers and Can Am and World Sports Cars.


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This historic 3.45-mile, 11-turn road course, which will celebrate its 56th year of operation at its current location, has always been a destination for fans from north of the 49th parallel. This year, 'The Glen' will return the favour and make the trek from upstate New York State to the 7th Annual Canadian Motorsports Expo Powered by Inside Track Motorsport News.

"We're very fortunate that a lot of race goers know the name Watkins Glen, in a large part due to our history," explains Elizabeth (Betsy) Mayer, Public Relations Manager for Watkins Glen International. "We have many fans coming back year after year, but some people may not realize that we run events from April to October. The Canadian Motorsports Expo gives us a chance to showcase everything that we have to offer, both to our regular visitors and to the others who might not be too familiar with the Glen."

In addition to the eagerly anticipated Finger Lakes Wine Festival, the Watkins Glen facility will also host four major race weekends in 2013. The SCCA Glen Double Nationals and the Glenora Wine Cellars US Vintage Grand Prix Presented by Welliver are high priorities for many Canadian visitors, but the undoubted highlights for this year would have to be shared between the NASCAR CHEEZ-IT â„¢ 355 at the Glen (August 8-11) for the NASCAR Sprint Cup Series, and the legendary Sahlen's Six Hours of the Glen (June 28-30) for the Grand Am Rolex competitors.

All four racing events draw a large portion of their audience from Canada due to the close proximity of the track to the Canada/ US border.

"Canadians discovered us very early on, we have always enjoyed a strong presence from north of the border," states Mayer. "We are not some distant destination; we can be reached very easily. And when Canadians come here, we want to ensure that they come back, so we strive to make their visits as enjoyable as possible with our on-site camping and our Thunder Road Tours."

Sharing the Watkins Glen International display at the CME will be the Woodbridge, ON-based #69 AIM Autosport Ferrari 458 Italia, directly from its third place, GT class finish in this year's Rolex 24 Hours of Daytona. The #69 Ferrari, along with its sister #61 R. Ferri / AIM Motorsports Italia, will be competing in June's six hour enduro at the Glen.

"There are no Grand Am events in Canada yet, so the Glen has become our 'home away from home' race," explains AIM Autosport co-owner Ian Willis. "Our car is very well suited to that track, so we hope to do very well in June."

Willis is working towards having one of his AIM Autosport team drivers on hand to sign autographs and answer questions about their Grand Am program, with staff from Watkins Glen International in attendance offering information regarding ticket sales, camping opportunities and other trackside attractions.

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