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Feb 07, 2013 - 06:24 AM
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For The 8th Season In A Row, Prairie Meadows To Promote
Posted by: newsla on Feb 07, 2013 - 06:21 AM
For The 8th Season In A Row, Prairie Meadows To Promote ‘Horses’ With ‘Horsepower’ At Iowa Speedway

Officials at Prairie Meadows Racetrack, Casino & Hotel in Altoona announced that their support of Iowa Speedway’s annual ARCA Racing Series event will continue for the 8th consecutive racing season in 2013.


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Slated for Saturday night, September 7, the ‘Prairie Meadows 150’ will cap off a season-long promotion of the horse racing, gaming, concerts, restaurants and upscale hotel at ‘Iowa’s Favorite Place to Play’. In addition to the ARCA event title sponsorship, Prairie Meadows will be featured at all 2013 Iowa Speedway events through on-site signage, special activities and displays.

"Prairie Meadows and Iowa Speedway are both in the business of entertaining our guests, and we are very pleased to continue promoting our own brand of entertainment at the speedway this year," said Gary Palmer, President and CEO of Prairie Meadows. "Iowa Speedway’s customers are often our customers, and vice versa, so it’s a natural ‘fit’ when we work together."

In addition to the promotional activities at Iowa Speedway, Prairie Meadows will provide the Newton motorsports facility with signage and special promotions surrounding horse racing, casino, hotel and concert events at the multi-faceted entertainment complex in Altoona.

"We are truly grateful for Prairie Meadows’ support," said Iowa Speedway President Stan Clement. "They have been with us since before we finished construction back in 2006. That kind of loyalty and longevity is rare in today’s business environment, but we are very fortunate to have promotional partners like Prairie Meadows who continue to benefit from their involvement with our events."

Tickets for the 8th annual ‘Prairie Meadows 150’ are currently on sale through the Iowa Speedway Ticket Office in Newton, online at www.iowaspeedway.com, or through the track’s toll-free ticketing hotline, 866-RUSTY-GO (787-8946). Season Tickets and weekend passes are also available for Iowa Speedway’s 2013 racing season, which begins on June 7 - 8 with the first of two NASCAR Nationwide Series event weekends. Other major events include the Iowa Corn Indy 250 weekend on June 22-23, the second NASCAR Nationwide Series weekend on August 2-3, and the NASCAR Camping World Truck Series weekends on July 12-13, and September 7-8.

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