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PSCA Announces Magnafuel Title Sponsorship Of Rocky Mountain Summer Series
MagnaFuel, a longtime partner of the Pacific Street Car Association, has stepped up to become the title sponsor of the MagnaFuel Rocky Mountain Summer Series, a pair of races at the legendary Bandimere Speedway near Denver June 1-2 and Aug. 16-17.
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In addition to the two-race deal at Bandimere taking place during the track’s 55th-anniversary season, MagnaFuel is also the title sponsor for PSCA’s Outlaw 10.5 class and its XDR/TT5 class. MagnaFuel (www.MagnaFuel.com) President Robbie Ward said it just makes sense for his company to work with the racers and fans of the PSCA.
“So many Pacific Street Car Association racers use our products and do such a great job promoting us during the season and during the Street Car Super Nationals in November,” he said. “These great events are the reason MagnaFuel wants to be a part of this sanction. Plus, with PSCA coming to our home state to race at Bandimere, it was a no-brainer for us to be a part of the Rocky Mountain Summer Series.”
PSCA President Mel Roth said for his part, working with a marketing partner like MagnaFuel who has an innate understanding of the world of racing makes his job easier. “MagnaFuel gets it,” Roth said. “They understand that when you support the racers who use your products, the promotion is real. Racers are some of the most honest people you’ll meet, almost brutally honest sometimes, and when they like a product, they tell everyone. Our racers like MagnaFuel because their products help them win races.”
PaddockTalk Perspective
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