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Mar 29, 2013 - 06:46 AM
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Motor Racing Network's 'NASCAR Live' Gets New Format, With Familiar Focus
Posted by: newsla on Mar 29, 2013 - 06:45 AM
NASCAR News
Motor Racing Network's 'NASCAR Live' Gets New Format, With Familiar Focus


Since 1984, NASCAR fans have had a weekly visit with the biggest names and the brightest stars of stock car racing thanks to Motor Racing Network’s “NASCAR Live.”

 

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As the program rolls into its 30th season, host Eli Gold is steering it into a new format that includes discussion and opinions from NASCAR insiders on the issues of the day, and in-depth interviews with the sport’s top drivers.

Danica Patrick, Sprint Cup Series Rookie of the Year contender from Stewart-Haas Racing, will be the featured guest on Tuesday, April 2. Kyle Petty and Martinsville Speedway President Clay Campbell will look beyond the headlines with context and commentary in the week’s round-table segment.

Gold says the new format provides listeners with the best of both worlds, blending a contemporary approach to the NASCAR narrative with the fans’ ability to call in and speak to their favorite drivers.

“We did not have to reinvent the wheel,” said Gold, who’s hosted the show since it first hit the airwaves on Jan. 10, 1984. “We just needed to freshen it up. After all these years, ‘NASCAR Live’ is still the only program where the caller can speak directly to the biggest stars of NASCAR. That’s always been the premise of the show.”

The new format took the green flag earlier this week when 2012 Sprint Cup Series championship runner-up Clint Bowyer joined Gold for a recap of the first five weeks of this season and a look ahead to the April 7 Gas Booster 500 at Martinsville. 1995 Camping World Truck Series champion Mike Skinner joined former crew chief Larry McReynolds in a discussion of the Denny Hamlin-Joey Logano fireworks from Auto Club Speedway and other timely topics.

“For 44 years, we’ve been ‘The Voice of NASCAR’ and for much of that time, ‘NASCAR Live’ has been a cornerstone of our programming lineup,” said MRN President and Executive Producer David Hyatt. “The show’s format has been consistent because it’s been accommodating, for fans and drivers. Without engaging in a major makeover, we are incorporating some new elements that’ll provide a more dynamic experience for listeners tuning in and those visiting our website.”

In addition to its award-winning coverage of NASCAR races, MRN provides its network of radio partners with a robust lineup of weekly programming that includes “NASCAR Live”; “NASCAR Performance Live,” which airs each Wednesday evening with a focus on the technical and engineering side of the sport; and two daily broadcasts of “NASCAR Today” which features breaking news, airing at mid-day and late afternoon.

Motor Racing Network’s 2013 broadcast slate includes 88 live events being aired from 34 venues. MRN launched this year’s schedule with the Rolex 24 at Daytona GRAND-AM Rolex Sports Car Series race in late January. It’ll conclude in December with coverage of the annual Sprint Cup Series Awards in Las Vegas.


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