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Apr 04, 2013 - 05:36 PM
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Emerging Men’s Fashion Line Joins Racing Champions
Posted by: newsla on Apr 04, 2013 - 05:34 PM
IndyCar News
Emerging Men’s Fashion Line Joins Racing Champions


Four time IZOD IndyCar Series Champion Andretti Autosport and emerging men's fashion line Luna-C Clothing have joined forces to bring high-end men's apparel to the IndyCar paddock. Luna-C clothing combines trackside materials and sophisticated engineering to incorporate the finest components of open-wheel racing. Recently named one of the 10 "hottest new brands" by MR magazine, Luna-C is joining Andretti as the official after hours fashion supplier to Michael Andretti and the Andretti Autosport IZOD IndyCar Series drivers.

 

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"I was impressed by the Luna-C clothing line right from the start," said Michael Andretti, Andretti Autosport president, chairman and CEO. "We strive to separate ourselves from the pack on track and this upscale, edgy look is a perfect to set us apart from the pack off track too. I look forward to further developing our brands together."

Luna-C is an innovative company that produces automobile influenced, technology infused, racing inspired clothing. From utilizing exclusive, state of the art fabric technologies, to incorporating elements such as carbon fiber, Luna-C produces truly distinct garments perfect for the automobile enthused.

"We are pleased to announce our relationship with Andretti Autosport," said Luna-C CEO Lee Davis. "We were impressed when we met with Michael and the other members of the Andretti team. Andretti's legacy of winning is legendary, and their reputation for quality, technology, innovation, and high performance makes for a perfect match with Luna-C. As evidenced by the first race at St. Pete, the team looks great on track... it's up to us to make them look good when they're off the track! We're looking forward to working with Michael to create some awesome clothing that makes a winning statement. Stay tuned!"

Luna-C is the brainchild of gentleman racing driver Lee Davis, who leads a team of creative specialists who have been involved with some of the world's leading brands. Through its team of sales representatives, Luna-C is distributed to select upscale men's stores in the U.S., and available online at www.LunaCclothing.com.

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