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Apr 20, 2013 - 06:41 AM
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Citizens Of Hinchtown Called Upon For Civil Service
Posted by: newsla on Apr 20, 2013 - 06:38 AM
Citizens Of Hinchtown Called Upon For Civil Service

James Hinchcliffe, better known as the honorable mayor of Hinchtown, announced today a new contest on Hinchtown.com where fans get the opportunity to design his helmet for the final race of 2013, the MAVTV500 at the Autoclub Speedway in Fontana, California on Saturday, October 19.


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The Honda Grand Prix of St. Petersburg winner is well known for engaging with his fans on a personal, social and digital level.

This racing season, Hinchcliffe is offering more hands on opportunities for the citizens of Hinchtown through this new and innovative opportunity to offer up their own personal vision for Hinch's helmet to inspire his on-track performance for the IZOD IndyCar Series season finale.

By visiting the website, future helmet designers may upload their own unique ideas for the popular vote. Fans of the Mayor are able to view all helmet submisions by visiting the webpage or by downloading the Hinchtown smart phone app.

Starting September 10, fans will be able to vote for their favorite helmet concept, and the winning design will be proudly worn by Hinch for the series season finale.

The "Mayor's" digital marketing and public relations platforms are powered by a unique partnership between Boost Media Entertainment and GRand Solutions. The Indianapolis based companies integrate their motorsports and digital/mobile technology savvy to develop innovative and effortless digital media platforms as well as activation plans for all of their clients.

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