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Nov 02, 2013 - 07:08 PM
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Farmland Announces $20,000 Donation To Tarrant Area Food Bank
Posted by: newsla on Nov 02, 2013 - 07:05 PM
Farmland Announces $20,000 Donation To Tarrant Area Food Bank As Part Of Expanding Helping Hungry Homes Initiative

Farmland has announced a $20,000 donation to Tarrant Area Food Bank serving Ft. Worth, Texas, as part of an expanding effort by the company to raise awareness of hunger issues around the country. Today's announcement follows more than $215,000 in donations in Phoenix; Las Vegas; Fontana, Calif.; Sonoma, Calif.; and Kansas City, Mo., earlier this year as part of Farmland's partnership with Richard Petty Motorsports to promote hunger awareness in race communities.


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In addition to the $20,000, 43 cases of Hickory Smoked Bacon were donated in honor of the legendary No. 43 Ford made famous by Richard Petty. The bacon donation will help to ensure families, children and seniors in the Ft. Worth area have access to much-needed protein.

"At Farmland, we want to take every measure we can to combat hunger just like our partners at local food banks," said Brendan Smith, Senior Vice President of Marketing. "In the area served by Tarrant Area Food Bank, one in six individuals faces hunger. We are grateful that we're able to expand our work with Richard Petty Motorsports and partner with Tarrant Area Food Bank to provide more than 100,000 meals to Ft. Worth families in need."

Farmland is raising awareness about hunger issues in a growing number of communities in conjunction with race weekends for the famous No. 43 car, and in partnership with Richard Petty Motorsports.

"Our team is proud to partner with Farmland in fighting hunger and help make a difference for the hungry families in Ft. Worth," said Aric Almirola, driver of the No. 43 Ford. "Communities across the country are facing a growing hunger challenge, and we are excited to kick off race weekend by partnering with Farmland to make a difference in Ft. Worth."

Earlier this year, as part of this growing effort, Farmland donated $20,000 and 43 cases of protein to St. Mary's Food Bank in Phoenix, Ariz.; Three Square Food Bank in Las Vegas; Harvesters - The Community Food Network in Kansas City, Mo; Second Harvest Food Bank serving Riverside and San Bernardino Counties, Calif; and Redwood Empire Food Bank in Sonoma, Calif. As part of s Farmland's Bacon a Difference program in Kansas City, the company donated an additional $115,000 to Harvesters - The Community Food Network. Together with today's donation, Farmland has donated over $235,000 to local area food banks to help provide more than ONE million meals in these six communities.

In fiscal year 2012, Helping Hungry Homes provided 6.9 million food servings through school nutrition programs, food banks, disaster relief and community outreach efforts. Helping Hungry Homes is an initiative of Smithfield Foods, parent company of the Farmland brand.

"Farmland understands the importance of answering the question, 'What's for dinner tonight?' Their generous donation of food for the center-of-the-plate means that families in need throughout our community will have a well-balanced and nutritious meal," said Bo Soderbergh, executive director of Tarrant Area Food Bank. "The fact that Farmland Foods takes their generosity on the road means that they are winners both on the track, and in every community in which they race. This year, more than any year in the history of our food bank, families are desperately in need of help heading into the holidays. On behalf of more than 150,000 people who seek food assistance from Tarrant Area Food Bank each year, we welcome Farmland Foods to Ft. Worth."

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