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Apr 09, 2014 - 08:43 PM
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600 Festival Association Offers Fans Premium Experiences to Four Free Events
Posted by: newsla on Apr 09, 2014 - 08:36 PM
600 Festival Association Offers Fans Premium Experiences to Four Free Events

To commemorate its 30th anniversary, the 600 Festival™ Association, a nonprofit organization aimed at promoting and celebrating motor sports in the Charlotte region, is offering loyal fans the opportunity to customize their event experience with the “Stars, Cars & Guitars” campaign.


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The 600 Festival™ Association has made premium upgrades available for all four of its May events: Movies on the Campus May 9 in Kannapolis, N.C.; Haulers on Union May 15 in Concord, N.C.; the Little 600 May 20 in Mooresville, N.C.; and Coca-Cola Speed Street presented by Chevrolet May 22-24 in Charlotte, N.C.

While the 600 Festival™ Association continues to offer free entertainment to consumers throughout the local region, attendees have the opportunity to upgrade their experience with never-before offered perks such as backstage access, reserved concert seats, introducing artists onstage, serving as honorary starter and more.

“We wanted to offer fans a new opportunity to enhance their experience at each of the 600 Festival Association events,” said Jay Howard, president of the 600 Festival Association. “Every one of our guests is a VIP and this is an opportunity for them take control and personalize their experience.”

Consumers can log on to Indiegogo through April 30 to purchase these exclusive items.

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