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Apr 28, 2014 - 04:52 PM
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Royal Purple Joins Townsend Bell's Indianapolis 500 Effort
Posted by: newsla on Apr 28, 2014 - 04:48 PM
IndyCar News
Royal Purple Joins Townsend Bell's Indianapolis 500 Effort

Defending Indianapolis 500 champions, KV Racing Technology and driver Townsend Bell announced today that Royal Purple will be an associate sponsor on the No. 6 Robert Graham - KV Racing Technology Chevrolet/Dallara/Firestone entry for the 2014 Indianapolis 500, May 25, at the Indianapolis Motor Speedway in Speedway, Indiana.


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"I first raced with Royal Purple last year at the X Games in Munich, Germany," Bell said. "It is really cool that they have added their support to my Indy 500 effort in addition to their support of my TUDOR United SportsCar Championship AIM Autosport Ferrari program. I just want to thank everyone at Royal Purple and I look forward to enjoying the whole Indy 500 experience with their employees and customers."

Royal Purple manufactures a wide range of premium synthetic lubricants for racing, consumer, commercial and industrial applications. In addition to Bell's Indy 500 and TUDOR United SportsCar Championship programs, Royal Purple supports a variety of racing series programs including rally cross, NHRA drag racing and NHRA junior drag racing, Formula SAE programs and other grassroots racing teams.

"We are excited to extend our partnership with Townsend Bell as he competes in the Indianapolis 500 in the backyard of our parent company Calumet Specialty Product Partners," said Bryan Yourdon, Royal Purple President. "Townsend's talent behind the wheel has been demonstrated at two of the premier TUDOR United SportsCar Championship races at Daytona and Sebring this season, and we look forward to supporting his success at the Indianapolis 500," he added.

Bell, a 39-year-old American, who resides in Pacific Palisades, CA spends much of his time now as a Verizon IndyCar Series broadcast analyst for NBC Sports. He also competes in the TUDOR United SportsCar Championship driving for AIM Autosport with Ferrari. Bell, who will be competing in a major U.S. based open-wheel event for the 12th season, will be making his eighth start at the Brickyard. In seven previous Indy 500's, he has a best qualifying position of fourth, in 2011, and has earned three top-10 finishes with a best showing of fourth in 2009, coincidentally, while competing with KV Racing Technology. Out of a possible 1400 laps, Bell has completed a remarkable 1308 at the Speedway.

The 2014 Indianapolis 500 will be the 98th running of the "Greatest Spectacle in Racing". It has been held every year since the first race in 1911 except the war years of 1917-1918 and 1942-1945. The race will take place May 25, 2014 and will be broadcast live on ABC beginning at 11 a.m. (ET).

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