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May 05, 2014 - 03:46 PM
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Ganassi Continues To Build On Relationships With Big Machine And Comfort Revolution At Indianapolis 500 And Coca-Cola 600
Posted by: newsla on May 05, 2014 - 03:39 PM
IndyCar News
Ganassi Continues To Build On Relationships With Big Machine And Comfort Revolution At Indianapolis 500 And Coca-Cola 600


Chip Ganassi Racing Teams (CGRT) announced today that recently-signed development driver Sage Karam will have Big Machine Label Group’s Country music star Brantley Gilbert and Comfort Revolution adorning his No. 22 Dreyer & Reinbold Kingdom Racing Chevrolet for the 98th running of the Indianapolis 500 at Indianapolis Motor Speedway on May 25. In addition, Comfort Revolution and Gilbert will also be on Jamie McMurray’s No. 1 Cessna Chevrolet SS during the Coca-Cola 600 at Charlotte Motor Speedway on the same day.

 

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NOTES OF INTEREST:

· Brantley Gilbert Does the Double: Kurt Busch won’t be the only person doing the double of working both the Indianapolis 500 and the Coca-Cola 600 as Brantley Gilbert will be at the Indianapolis 500 with Sage Karam and then will make a quick trip to Charlotte for the Coke 600 where he will perform the pre-race concert at Charlotte Motor Speedway and be part of the No. 1 team. Gilbert was the 2013 Academy of Country Music (ACM) New Male Artist and has Scored four #1 singles as an artist and songwriter, including the platinum certified "Bottoms Up," the lead single from his forthcoming album JUST AS I AM, slated for release on May 19.

· Brantley Gilbert Across the Board: In all, CGRT will have five other cars on the track between the Indianapolis 500, Coke 600 and the History 300 NASCAR Nationwide race that will feature Brantley Gilbert in some fashion as he debuts his new album JUST AS I AM. Those cars include the No. 9 Target Chevrolet of Scott Dixon, the No. 10 Target Chevrolet of Tony Kanaan, the No. 83 NovoLog FlexPen Chevrolet of Charlie Kimball, the No. 8 NTT DATA Chevrolet of Ryan Briscoe in the Indianapolis 500 and the No. 42 Eneos Chevrolet SS in the History 300 Nationwide race at Charlotte Motor Speedway.

· Continuing the Partnership: Comfort Revolution and Big Machine again join CGRTs’ partnership lineup after also partnering with the team on Karam’s entries in the TUDOR United SportsCar Series Rolex 24 At Daytona and 12 Hours of Sebring earlier this season. Big Machine has had a relationship with the team since the 2012 season.

· Sage Karam Behind the Wheel: American Sage Karam started all 12 races of the 2013 Indy Lights series, winning three times on his way to claiming the 2013 Indy Lights Championship, making him the eighth driver to claim the title in their rookie season, as well as becoming the youngest Indy Lights Champion in history at 18 years old. At age 15, he won the 2010 USF2000 Series Championship as well as the Rookie of the Year award. He entered the Star Mazda series in 2011, winning Rookie of the Year and then going on to finish third in the standings in 2012. Karam is also the first driver to compete in all levels of the Mazda Road to Indy program, where he became the only driver to win races at each level. Prior to that he was the youngest winner of the Skip Barber scholarship, where he also became the youngest (13) winner ever in the Skip Barber shootout, surpassing F1 prospect Alexander Rossi's record. Follow Sage at www.sagekaram.com or on twitter @SageKaram.

QUOTEBOARD:

Scott Borchetta, President & CEO, Big Machine Label Group: "Sage has shown remarkable speed, smarts and bravery behind the wheel. I think he has what it takes to compete at the highest levels in open wheel racing and may just be the next American driver to run down the big boys at Indianapolis. We have also developed a great relationship with everyone at Ganassi. These guys have so many different assets for a sponsor to consider but I think what is most impressive about them is that they really think outside of the box and understand the types of marketing ideas that are important to us. We can’t wait for this month to really get going in both Indianapolis and Charlotte."

Michael Fux, CEO, Comfort Revolution: "I’m very excited to see Sage drive in the Indianapolis 500. Sage is an excellent driver, totally fearless and has great natural ability. With the Indianapolis 500 being his first race in an Indy car, nobody will expect him to do well……but I think he is going to surprise everybody. I’ve been watching him since he was 14 years old and have always been very impressed with his skill set. Seeing him reach this step on the INDYCAR ladder is very exciting. I can’t wait to watch him."

Steve Lauletta, President, Chip Ganassi Racing Teams: "It is not often that you get to work with someone like Brantley Gilbert, who is not only a race fan but also has plenty of fans in racing. It is nice to have the ability to be able to do something big across multiple forms of racing all at one time. We are also thrilled to be able to deepen our relationships with Big Machine Records and Comfort Revolution. They have been great partners of the team for some time now. There is nothing that pleases us more than when partners continue to see enough value in working with us that they want to reinvest in the program. Memorial Day Weekend will be a fun time for all of us."

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