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May 22, 2014 - 04:41 PM
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Dogecoin And Reddit Come Through To Partner With Phil Parsons Racing For October Talladega Race
Posted by: newsla on May 22, 2014 - 04:37 PM
NASCAR News
Dogecoin And Reddit Come Through To Partner With Phil Parsons Racing For October Talladega Race


One week after voting NASCAR Sprint Cup Series driver Josh Wise and the No. 98 Phil Parsons Racing team into the All-Star Race, the Dogecoin and reddit communities kicked off another collective effort in support of Wise's NASCAR team. This time, the group focused on primary sponsorship for a second Sprint Cup Series race. With their fundraising goals met in less than a week, Dogecoin and reddit will again sponsor Wise's No. 98 Ford Fusion at Talladega (Ala.) Superspeedway on October 19.

 

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"I can't begin to explain how awesome this partnership with Dogecoin and reddit has been for our team at Phil Parsons Racing," commented Wise. "Like I said before, we're just a small team. When we were initially approached with this idea, we never expected it to get as big as it has become. We've been able to accomplish some pretty amazing things with the help of the Dogecoin and reddit communities. It means so much to us to have all that support. We're working as hard as we can, to do the best job that we possibly can, each and every week."

With widespread demand for the Dogecoin shirts worn by the Phil Parsons Racing team throughout the Talladega Superspeedway and Sprint All-Star race weekends, the team agreed to not only produce similar t-shirts, but also to utilize the proceeds of the sales for another primary race sponsorship. Needing to sell at least 5,000 t-shirts, they were able to meet their goal within just six days to confirm sponsorship for the Geico 500 at Talladega Superspeedway later this year.

"We're really excited to expand our partnership with Dogecoin and reddit," commented team owner Phil Parsons. "With all of the support we received for the All-Star Race and the number of people asking about apparel, it made sense to have t-shirts produced and turn it into an opportunity to fund a second race. We're fortunate that Denis Pavel noticed Josh while watching the Bristol race on television. The relationship has opened some great opportunities and has helped get Phil Parsons Racing's name out."

Earlier this year, reddit user and tech fan Denis Pavel noticed a plain black car with a driver he felt 'raced the wheels off the car' during a NASCAR Sprint Cup Series race. The lack of sponsorship caused Pavel to think of some of the significant fundraisers that he's witnessed on the reddit platform, and drove the 16-year-old to utilize the Dogecoin currency to raise sponsorship funds for Wise. Setting and exceeding their goal within the opening week, Dogecoin and reddit partnered with Phil Parsons Racing for the May race at Talladega Superspeedway.

The NASCAR Sprint Cup Series will race at Talladega Superspeedway on Sunday, October 19. ESPN, MRN Radio and SiriusXM NASCAR Radio will provide live coverage of the Geico 500 beginning at 2 p.m. ET.

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